Reaching Your Customer

As the world grows and changes, so does your customer. Valpak has the requisite tools and infrastructure to reach all your different customers to maximize the success of your business. We offer a diverse range of marketing tactics and services, which are all detailed below. 


Direct Mail

Valpak Rochester has a variety of direct mail products that we mail in our envelope. We can help you as a business select which product best fits your advertising needs to drive consumers to your website, your social media, and your business as a whole. 

Our Postcards

  • Can be single or double sided with a variety of coating and corner options as well as unique graphics
  • 6″ x 4″ and 8.5″ x 5.5″ on 14 Pt. Gloss Cover stock is a popular size with full color on the front and back
  • Can be handed out at your business or mailed
  • Allows a customer to quickly read about a great giveaway or event and then slip the postcard into their bag or pocket
  • Can include QR codes, call tracking, unique websites, coupon codes and more to track consumer action

Web Design & Development

Your website is your first introduction. It might be the first interaction a consumer has with your business. You want to make sure it's a good one. Valpak Rochester can work with you to create a great website for your business. We have experience driving consumers online to the products and services of our clients and we can do the same for you!

What You Can Expect

  • Design catered to your business and vision along with modern themes
  • Management of Ecommerce products, sales, and reports
  • SEO optimization and more traffic to your website
  • Custom graphics and widgets for your site
  • Hyperlinks and interlinks to other social media and platforms of your business

Google AdWords

We'll make sure that when someone needs your product, you're the one they find. We'll access your website and social media to see where you can improve on your content so you can move up in Google's ranks.

Social Media

Valpak Rochester offers Social Media Management services for our clients, as well as strategic planning for social media promotions. We combine the data of statistics with the creativity of visual graphics to create successful, high performing ads for your business. We use data, images, video, and text to target the right consumers and maximize your ROI in Social Media. Proven data combined with creative graphics causes consumer conversion for your business

Why You Need Social Media

  • More immediate contact with fans/potential fans
  • The ability to close the gap between the business and the consumer by opening communication in a personable manner
  • Allows businesses to see what their customers are interested in
  • Gives you insight into your audience to better reach them in other online platforms, and offline
  • Allows the sharing of interesting and relatable content with one’s customer base
  • Connect with other local Rochester, NY businesses and get ideas for improving your own business

Valpak Blue Envelope

Anytime you see Valpak’s signature blue envelope in the mail, you can bet it is full of advertisements for Rochester, NY companies with deals that apply to the consumer. Most of it is B2C advertising containing ads anywhere from home improvement companies to hair salons. We do B2C and B2B advertising in Rochester, NY


How it Works

Valpak of Rochester has all of the resources to deliver your advertising message more efficiently to local consumers. Our state of the art mailing and printing facilities are perfectly aligned with the demand.

We have a variety of print communication formats that are unique to each campaign. Our service includes suggestions on which print option will provide the highest rate of return for your business.

Get Started Today!

First name and last name
Email Address